Overview

NEXT100 provides an in-depth look at the intersection of the clean energy business and the environment. It focuses on trends in green technology, policy and the Earth’s climate that will most impact the energy industry and our customers over the next 100 years–PG&E’s second century in operation.

NEXT100 is written and edited by Jonathan Marshall, with contributions from colleagues at PG&E. Postings on NEXT100 represent the opinions of the authors and do not necessarily reflect the official position of PG&E.


Will Bicycle for Dinner

For those short of cash but hungry for a meal, now there’s an alternative to washing dishes: riding a bicycle generator to pay for dinner.


While Supplies Last

It looks like the Cash for Clunkers program now has a successor. Instead of promoting the sale of higher-mileage cars, this program’s goal is to spur the sale of energy-efficient appliances.


Bicycles in Detroit?

Bicycles in Detroit? Isn’t that a little like solar panels in a Kentucky coal town?


These Pictures Don’t Lie

It’s amazing that climate deniers have succeeded in confusing more people than ever in the United States about global warming, in the face of overwhelming evidence.


The Paradox of Organic Wine

At your local grocery or farmer’s market, certified organic fruits, vegetables and meats carry extravagant prices. Similarly, green building products and green energy command a premium. Saving the world apparently isn’t cheap.

"PG&E" refers to Pacific Gas and Electric Company, a subsidiary of PG&E Corporation.
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